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Fraser & Wheeler

| November 11th, 2010
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Set up by directors Ian and Ben Fraser and Dawn Wheeler in October 2010, Fraser and & Wheeler is a residential estate agency based in Dawlish, Devon.

Having created a detailed business plan covering everything including the number of valuations, sales, exchanges and properties expected on the books. The team achieved their first three-month target within an impressive three weeks of opening.

Ian Fraser’s relationship with Simpkins Edwards stretches back to the early 1980’s, when he brought in tax manager Jason Shear and his team to provide tailored advice and practical support with the business plan and setting up of the company. The first sale Fraser and Wheeler arranged came about as a referral from Simpkins Edwards.

As well as taking advantage of personal recommendations, the team at Fraser & Wheeler have also been proactive in marketing both themselves and their properties. They have an enhanced package on rightmove.co.uk which means sellers can take advantage of extra pictures to show off their homes, attracting more enquires.

“There’s no doubt that the market’s challenging, mainly because of tight lending criteria which means first time buyers are struggling to secure mortgages” mentions Ian. “However, the success we’ve experienced over the past few months proves that if your property is sensibly priced and well marketed, it will sell. We’re focused on giving our clients good, sound advice. Even if they’re disappointed with the current market an honest valuation is the only way to succeed. Our high sales numbers prove that.”